We join the dots so you don’t have to

Connection is the key to being seen. We help you connect with your customers by joining more of the dots.

Unlock connection. Unlock the 4%.

Everyday we’re helping brands, businesses and their teams understand how to better connect in order to make their marketing strategies more effective, improve ROI and ultimately help them live longer.

Connection sits across the 3 main pillars of our work.

  • Build positioning, propositions, marketing strategies and comms plans that get you seen, connect with customers and increase sales. We can work on a project-based, as a consultant to the team or in a sprint approach.

    What we do:

    • Insight

    • Marketing audit

    • Positioning and propositions

    • Customer Journey Mapping

    • Comms Planning

    • Data, CRM & Segmentation

    • Measurement & Effectiveness

    .

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  • Build marketing plans that are joined up, optimising every tactic to increase ROI.

    What we do:

    • Power of Connection Workshop

    • Bespoke Workshops

    • Mentoring

    • Training

    .

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  • Put best practice processes in place to deliver work in the 4% and reduce spend.

    What we do:

    • Best practice integration

    .

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Other ways we can help

Through workshops, consultancy, thinking, mentoring and speaking, we help more brands and marketing teams significantly improving their marketing strategies, output and impact:

  • Thought Leadership

    Research, shape and write keynotes and thought leadership for you

    Deliver keynotes to your teams on a range of industry topics

    Get in touch to discuss

  • Fractional CMO/MD

    Where businesses currently have a gap in their team, we can act as a fractional CMO / MD directing the strategy and setting you up for success.

    On a project-by-project basis

  • Bespoke Workshops

    Design and deliver immersive-format tailored workshops specific to a team, brand and/or business need.

    On a project-by-project basis

  • Women in Marketing

    As current Co-President of Bloom North, Sarah has a huge passion for uplevelling women in the industry She regularly delivers talks and workshops to teams and at events.

    Get in touch to discuss

Helping more brands to be seen

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Helping more brands to be seen ✴

  • Taking a holiday company from data overwhelm to informed action

    In close consultation, we designed an integrated, cross-channel dashboard that provided a one-stop view of performance data and analysis to inform short-term tactics and long-term planning.

  • Ensuring important information & resources reached the right members of the general public

    Working with an industry body to shape a comms strategy and framework to enable more effective marketing that put the right message, to the right audience, at the right time.

  • Helping a brand licensing organisation better understand a complex web of decision makers

    Faced with a growing web of stakeholders as the media and tech landscapes involved, we built detailed, action-orientated personas that informed UX, UI and digital journey definition.

  • Shaping an omnichannel strategy for a health tech company who could no longer rely on f2f.

    Unearthed insight from across the organisation and through research to map buying journeys, pain points and the levers we had to connect with each stakeholder audience involved.

  • Helping slug & lettuce find and connect with their customers

    Working alongside the Insights Team to identify key insights around S&L’s evolving customer in order to define a brand position and experience that better connected.

  • Establishing a digital brand and product propositions for a saas brand in a sector that’s paper-based

    We created a clear brand positioning, portfolio and individual product propositions driven by insights into the pain points paper-based solutions caused today.

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